Silly WizardsGuildWork 1999 — Now
In 1999, we built the world’s first 3D website at antid0t.com. Since then we have made Nike trainers customisable online, built a Volvo Cars VR configurator with Oculus before the headset shipped, placed IKEA furniture in people’s homes through a phone and rebuilt Dior’s backstage world in virtual reality.
We have turned the sounds of sport into music for Coca-Cola, made the northern lights audible for Sony and helped Converse turn three taps of a heel into a check-in.
BAFTA Interactive · Cannes Lions · D&AD · Eurobest · Epica · Creative Circle · 100W · DIA · Danish Digital Award
Some of this work carried our name. Much of it did not. We have spent years inside agency networks and client teams, helping ambitious ideas survive the distance between the first conversation and the finished thing.
That is still the job. We join early, while the brief can change, and stay until the work is real. Sometimes from our own studio. Often inside yours.
The tools have changed completely. The useful habit has not: understand what technology just made possible, then give it an idea worth the trouble.
Directors:
Filippos Arvanitakis
Simon Attwater
Magnus Pålsson