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Eton Systems

The future of textile production

· installations ·

A visitor trying the Eton Systems VR experience at a trade show

Eton Systems had a new production system for the textile industry that nobody had seen. We built a full-scale virtual production house with an operating Eton line inside it, so buyers could walk the floor before one existed.

It ran with a queue for the length of the event, and produced more conversations than Eton had had at any trade show before.

Client
Eton Systems
Discipline
installations
Scope
Concept · VR experience · trade show